Your Personal Brand Matters More Than Ever

Today’s challenges have given us all reason to pause, examine who we are, what we’re doing and what kind of impact we’re having. And in spite of all the challenges and obstacles around us, there is also amazing opportunity for growth.  Whether you’ve been furloughed, lost your job, facing career or job changes, or simply want to reset and take stock of who you are and what you want to be known for, your personal brand is key. Here’s why…

There’s only one you—and that’s exciting!

When you strengthen and maximize your personal brand, it:

  • gives you clarity on your purpose, direction and next steps

  • helps you find more meaning in work and life

  • helps you authentically connect who you are to what you do

  • helps you understand how you can uniquely add value to solve problems and meet needs

  • helps others notice you, listen to you and trust you
  • helps you stand out as your best self

  • helps you have the greatest positive impact
  • helps strengthen your company’s brand

“For women in particular, a strong personal brand can open the door to new business and career opportunities.” –

You are here for a reason, you bring a unique value to all you do and there is a distinct purpose for your life.

But before you can figure out your purpose (and by the way, you can live that out in different ways in different seasons of your life), you need to know you. And that’s the heart of personal branding: it’s not about something external to you that you show others, it’s who you are. It’s you and the unique value you bring to all you do.

When you take time to discover more about who you are–your values, passions, strengths, and shaping experiences–it informs your direction, and your actions. It affects your confidence and influences how you communicate who you are. And it points you to the activities and roles you’ll bring the most contribution and find the most meaning in. 

That’s when you make the greatest impact. That’s when have the greatest confidence and clarity. That’s when you know you’re living your purpose.

How knowing yourself and your unique influence can benefit people and companies:

How I work with women and companies on personal branding and personal growth initiatives...

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one-on-one coaching

Working with women individually, in-person or remotely.


Helping the women in your company thrive and lead.

speaking & workshops

Helping you engage, motivate and inspire your employees.

Learn more about personal growth and your unique brand: